Evaluation - James Blunt 'Bonfire Heart'

     I chose to use the song 'Bonfire Heart' by James Blunt because it has the right lyrics that easily matched my filming idea. I wanted to film short clips that take the audience through my life however as I progressed through the paperwork, I soon found that I wouldn't have enough footage. I decided to keep the same theme and show the audience the college life instead. For this I got my classmates to sing along to different parts of the song one by one. In between them singing I used found footage and bloopers from my filming. This gives the music a more personal touch and still links with the lyrics which is what I wanted.

     I think the music video went well even though I changed my idea. I am pleased with the outcome because the final version is exactly the representation I wanted to show my audience. I feel that using a green-screen background on everyone was a good idea because it made their part in the music video more personal to them. I am pleased that the theme stayed the same and coming up with the idea,s at the beginning, was easiest for me however choosing the final idea and sticking to it was what I found challenging.

     I found it hard to film and edit my music video. Although I had a vision of how it would look and I know how to use the equipment and software, I struggled to find the right place and time that everyone was free. I also found it challenging trying to edit the green screen background everyone had. However, once I had done a few people, it became easier. I also struggled to search for the right found-footage because I wanted to make it personal but I was also trying to link it to the lyrics too. I think I achieved the goal I set for myself because I created a personal music video that has an emotional connection to the audience.

     If I was to create another music video, I would make it simpler to film but use a lot more techniques by creating a performance music video with inserts of personal clips. This would be better as I could film the whole songs performance using a wider range of camera angles and techniques as well as editing found footage and the personal clips. This would have been better because I could show off my editing and camera techniques more.

      In a professional music video, you would expect the green screening to look sharper and the editing cutting would be sharper. Although this would look better, I like my music video looking a bit rough round the edges because it makes the whole music video more personal to me and the theme. I chose to have people behind bright colours as it makes them stand out and enphasises the lyrics they are singing.